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60 Seconds Focusing on Value:

"Creating Customer Loyalty"

(Click the Play button below to watch video)

Do you live in a world where you can't get a real person on the phone, or ever find anyone to help you? Listen to this story. Sadly, my friend had to move her mother to an assisted living facility. However, when they drove up, a valet greeted them by name and walked them down a red carpet where drinks and snacks were served. In short, they felt welcome. At Disney, a client whose stores at the parks I often visited, sales associates wore name tags with their hometown or country. Customers, called guests, would relate. Treating customers like who they are: VIP's, makes them loyal. Customer service is not a department. It's an attitude.