"Getting Your Money's Worth" with Judith West
- Author, CUSTOMER EXPERIENCE STRATEGY; President, Strativity Group
Lior Arussy, author of CUSTOMER EXPERIENCE STRATEGY, and owner of a global firm specializing in customer experience research believes women make better business owners. For starters, women are more empathetic and listen better. For women, customers are not commodities but rather individuals that should be nurtured so they remain loyal. He discusses his findings on Getting Your Money's worth with Judith West.
Themes: Consumers, Business
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